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Eunice Torres: Leading Change to Reduce Resistance in Process Improvement Initiatives
Change isn’t just hard – it’s the thing that kills most good business ideas before they ever get off the ground. Bad habits stick around in companies because getting people…
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Christophe Derdeyn’s Guide to Mastering Global Business Cultures
Some business leaders learn about global cultures from books. Christophe Derdeyn learned it in the trenches, spending 25 years building and selling tech companies across continents. His…
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Daniel Johnson’s Four Leadership Pillars That Drive Business Growth
Anyone can crunch numbers on a spreadsheet. But Daniel Johnson knows what really moves the needle when scaling a business – it’s not the strategies or capital, it’s how you…
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Chris Allchin’s Strategy for Managing Fear and Risk
Some problems in business can’t be fixed with spreadsheets or strategy meetings. Fear of failure hits different – it’s personal, it’s constant, and it doesn’t…
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Janice Robinson Burns: Leveraging DEI for Strategic Advantage in AI
In the fast-paced world of AI and automation, developing a competitive edge requires new perspectives on talent, innovation, and agility. For Janice Robinson Burns, a human capital skills…
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Beyond Soda: How Coca-Cola Is Adapting to a Health-Conscious Market
Coca-Cola Company which is the largest beverage company across the globe has in the recent past been under pressure over the effects of the products that contain sugar. As the effects of…
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The Succession Question: Who Will Lead Berkshire Hathaway After Buffett?
Warren Buffett has been the face and a representative of Berkshire Hathaway for many years, making it transition from a textile business to one of the biggest conglomerates in the world. With…
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Why 2024 is the Year of Audio Branding: How Podcasts and Voice Search are Shaping Marketing Strategies
In 2024, it becomes clear that audio branding is an essential factor in contemporary marketing strategies. As podcasting continues to grow and more consumers begin to use voice search, brands…
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Wendy’s and Spongebob? Here’s Why This Krabby Patty Collab is the Real Deal
When two iconic brands like Wendy’s and SpongeBob SquarePants come together, the result is always something incredible and out of this world. Wendy’s and Paramount Studios have teamed up…
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Social Commerce: Why TikTok and Instagram Are the New Shopping Malls of 2024
Social commerce has moved from being just a trend to a phenomenon that is revolutionizing the retail industry. Social media apps such as TikTok and Instagram which were initially used solely…
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Here are the Top 5 Benefits of Social Media Marketing Every Brand Should Know in 2024
Social media marketing is and will always be an invaluable tool for companies trying to build their brand, engage with their customers, or even drive real results in the market. Recent…
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KOCOWA+ Teams Up with Wolverhampton Wanderers, Bringing Korean Entertainment to a Global Audience
KOCOWA+, a video streaming platform based in the US, has now made Wolves FC as the company’s official streaming partner. There’s more to this partnership than just watching Korean tv shows and…
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